Real money from non-real stuff: The business of virtual goods

Real money from non-real stuff: The business of virtual goods
SOCIAL gaming is big business.Farmville, Cafe World, Treasure Island and the multitudes of games by third-party developer that populate popular social networks like Facebook are pulling in players in the hundreds of millions, raking in unprecedented revenues and attracting investment interests from established entertainment media giants like Disney, Electronic Arts and Google. Unlike many of the …

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